Building Trust Through Data
How Beaver Street Fisheries used Scintilla to fuel merchant partnerships
Hoping to establish themselves as a data-driven advisor within the Frozen Seafood category at Walmart, Beaver Street Fisheries leaned on Scintilla insights.
They presented three success stories that included identifying a sales decline influenced by competing products, uncovering new store expansion opportunities, and optimizing their sourcing and forecasting strategies. With Customer Perception, Shopper Behavior, and Channel Performance, they were able to develop a more shopper-friendly assortment, forecast for an upcoming price impact, and confidently make customer-centric recommendations.
Explore their process by reading the case study.
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