Customer Perception
Go beyond traditional surveys with precision shopper targeting and direct conversations with verified Walmart shoppers to uncover mindsets, motivations, and decision drivers.
When in doubt, ask a customer
Make more confident decisions by surveying verified Walmart Customer Spark Community members. Discover what they think and value, as well as the factors that influence their purchases.
Accelerate your insights
Streamline your workflow with hypertargeted audiences, AI-powered analysis, and embedded research expertise. Receive actionable insights 48 to 72 hours after your survey launches.
Pick a methodology that fits your needs
Capture the Voice of the Customer through various approaches such as quantitative studies, qualitative video feedback surveys, or In-Home Usage Test (IHUT).
Partner with Research Services
Expand your capabilities with expert-led services, including longitudinal research, advanced analytics, and more. Work with our Research Services team to customize solutions, from consultation to execution.
Featured resources
In the spotlight:
Introducing: Image Capture in Scintilla Customer Perception
Gain deeper insights into how Walmart customers use your products with Image Capture in Customer Perception.
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