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Idea book: Honed for the holidays

How to use Walmart Luminate shopper insights tools to optimize seasonal offerings, from planning to analysis

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All eyes may be on Black Friday, but those in the know will tell you there’s no single season for success, and holiday planning happens all year long. Walmart Luminate can help you investigate category trends, analyze historical data, and gain verified customer feedback about brand loyalty and more to plan better and succeed during the holidays and beyond.

Whether you’re a supplier tracking the success of holiday items or a Merchant analyzing the performance of the entire category, the Walmart Luminate suite of products can provide the data and insights you need to collaborate closely and make quicker decisions. Dig into our idea book to learn how our shopper insights tools can help you optimize your plans now and gain insights to make next year even brighter.