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Video: Walmart Luminate product overview

With one suite of products you can reap seemingly endless insights. Watch how access to Walmart omnichannel data can help transform your business 

Walmart Luminate provides Merchants and suppliers access to first-party customer and store data to fuel smarter and faster decision-making. With our suite of products—Customer Perception, Channel Performance, and Shopper Behavior—you can gain deeper understanding of customer behaviors and your store and online performance in new dimensions. Watch how Walmart Luminate can help reveal the way forward for your business. 

About Walmart Luminate

Walmart Luminate is a suite of data products that gives. U.S.-based Merchants and suppliers unprecedented access to rich, aggregated, customer insights that enables smarter, faster decision-making. Within our unique closed-loop data ecosystem, Walmart Luminate uses advanced data science to synthesize data from across the omnichannel path to purchase, allowing suppliers to analyze shopper behavior and channel performance, gather input directly from customers, test new growth strategies, and measure impact. The three products that make up Walmart Luminate – Shopper Behavior, Channel Performance, and Customer Perception – help make the jobs of Merchants and suppliers easier with a single, omni-view of customer habits and needs in a dynamic, user-friendly tool.