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The next evolution of Scintilla: Introducing Boards

A more connected Scintilla experience brings critical business metrics together, helping you find answers faster, uncover clearer insights, and move from insight to action.

Introducing Scintilla Boards

Scintilla continues to evolve into a more connected, visually unified experience designed to make Walmart first-party data easier to access, understand, and put into action. At the center of that evolution are Scintilla Boards.

Boards bring the metrics that matter most into clear, at-a-glance views, giving you an ongoing pulse on your business at Walmart while keeping the powerful research and reporting tools already available across Scintilla close at hand.

By bringing multiple signals together in one place, Boards can help teams identify risks and opportunities earlier, stay aligned around the same performance story, and collaborate with Walmart using a more consistent, data-driven view of the business.

Unifying the Scintilla platform

Each Board focuses on a different part of your business, turning complex datasets into focused views that make it easier to understand what is happening and where to investigate next.

Dive deeper into how each Board makes insights faster and easier to access

Business Overview

Get a fast read on product performance at Walmart across five focused views: Snapshot, Sales, Inventory, Digital, and Shopper.

What’s changed: Granular sales information and digital insights now come together, helping you build a more complete view of performance across the online customer journey.

End-to-End Inventory

See inventory health across the Walmart network in one connected view, helping you identify risks, investigate potential root causes, and take action to improve product availability.

What’s changed: Insights previously spread across seven Report Builder reports are now also consolidated into a single visual experience.

Tender Analysis

Explore how different payment methods influence purchasing behavior so you can better anticipate demand, understand potential risks, and make more informed portfolio decisions.

What’s changed: Tender insights available through Report Builder are now also presented in a unified visual Board experience.

Digital Landscapes

Follow the digital path to purchase by understanding how shoppers discover, consider, and buy your products across Walmart.com and the Walmart mobile app.

What’s changed: The Digital Landscapes insights you already know have been reimagined within the Boards experience.

Boards are not replacing the deeper research and reporting capabilities already available across Scintilla. Instead, they bring multiple datasets together in focused views so you can identify important signals quickly and continue your analysis in the tools built for deeper exploration.

  • Move into Customer Perception to explore the motivations, drivers, and opportunities behind customer behavior.
  • Use Shopper Behavior to understand what Walmart shoppers are purchasing and how their baskets are changing.
  • Jump into Report Builder when you need detailed analysis, flexible reporting, or custom views of your business.

Along with Boards, you can now personalize your Scintilla experience with Saved Product Filters. Create filters using Walmart hierarchy, UPCs, product attributes, or brands, then save those selections for reuse across supported Boards.

Instead of rebuilding the same product view each time you return, Saved Product Filters make it easier to quickly apply the products that matter most, monitor performance consistently, and get to relevant insights faster.

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Meet Marty for Scintilla: Your dedicated, in-context data companion

Marty for Scintilla is an AI assistant available throughout Scintilla, giving you immediate access to trusted answers and documentation from the Knowledge Base and Data Dictionary, so you can quickly understand metrics, features, and capabilities without interrupting your workflow.

This is one big step forward as we unify Scintilla, so you can spend less time looking for data and more time using it. Ready to see how?

Check out Boards today