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See insights at a glance with Performance Center in Scintilla Shopper Behavior, featuring high-level shopper metrics from Shopper Behavior Performance report
With no report ordering required, Performance Center delivers proactive, AI-surfaced shopper behavior highlights to help you quickly answer questions like, “What are the key shopper metrics impacting my business?” or “How are my products performing over time?”.
By simplifying access and making this data more readily available, Scintilla subscribers are discovering new insights to further explore. One user, Kristen Stokes, a Category Manager for Heartland Food Products Group, says the quick dashboard feature is helpful as it gives a useful, top-line overview at a glance. She said, “being able to easily access custom aggregates, along with Walmart’s syndicated view, has been really helpful. It allows me to quickly toggle between them for at-a-glance insights across different set time periods. Having this data readily available helps me find specific areas that might need deeper drilling.”
“Being able to easily access custom aggregates, along with Walmart’s syndicated view, has been really helpful. It allows me to quickly toggle between them for at-a-glance insights across different set time periods. Having this data readily available helps me find specific areas that might need deeper drilling”
Due to Performance Center’s always-on nature, your insights are there when you need them, helping you perform a faster analysis. And with Walmart first-party data at your fingertips, this interactive insights experience enables you to:
- Gain instant access to shopping behaviors driving product performance
- Effortlessly interpret data with the help of proactive, AI-surfaced highlights guiding your attention where it matters most
- Customize your analysis on the fly with the ability to slice and dice the data in real time, visualizing multiple segments and time periods with a few clicks
- Efficiently analyze categories with broader product assortments without the need to generate multiple reports due to unlimited UPCs at the aggregate level
Interested in learning how you can leverage this on-demand, interactive insights experience for quicker insights? Download our one pager to learn more before diving into Shopper Behavior Performance Center today.
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